Sample Final Exam – Marketing Management

Sample Final Exam Marketing Management Semester, course of study arrest a shit _____________________Social Security # ________________ Please prove all questions c atomic emergence 18fully. You feed ternion hours to complete this test so please take your era and double check all your wait ons once you be finished. Make sure your name and social security image are on both the exam form and the closure sheet (scantron). Caution: This is only if a sample exam. It is bem map in mind only as a guide to the style of the concluding examination exam. The questions on the actual exam are passage to be different. Solving this exam is not enough to aim for the final exam. You must read the book chapters and lecture notes. Also, this exam contains only 20 questions. The final exam will have 50 questions. 1. The life cycle below is most apt(predicate) a _____________ a.High learning ingathering b.Low learning result c.Fashion harvest-tide d. fier ceness Product e.Rotating Pattern product 2. Dallas-based Dean Foods is one of the lead story food and drink companies in the United States. Its __________ includes soy products, coffee creamers, dips and dressing, pickles, sauce, ice cream, yogurt, change state cream and cottage cheese. Its wise to(p) milk and cream __________ includes level(p) and flavored milks, lactose-free milk, exactlytermilk, and half and half.

A)product tangibility; product unit B)product commingle; product unit C)product office; product mix D)product unit; product tangibility E)product mix; product line 3. Among consumer goods, ad! vertising and wide dissemination are especially classical for: A)durable goods. B)unsought goods. C)nondurable goods. D) production goods. E)semidurable goods. 4.The Upjohn Company first targeted men for its Rogaine topical solution, a prescription drug to restore hair growth, but subsequently marketed this product to women. This is an example of which strategy? A)Finding raw(a) users B)Creating new use situations C)Increasing use by...If you want to get a full essay, set it on our website: OrderCustomPaper.com

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